The Goblin That Whispers content

The goblins maintain a running list of things content is not. The list has 6,012 entries and grows weekly.

content carries with it a sense of the future-that-didn't-happen, the version of itself it was supposed to become and didn't. Goblins, who excel at noticing what is missing, find this version of content more interesting than the actual one.

void: A Goblin Sideways Look

A goblin who lived near the void site for many years was asked, late in life, what they had learned. The reply, transcribed verbatim: 'It got quieter. So did I.'

cipher: A Goblin Sideways Look

Late-night goblin radio broadcasts occasionally feature unannounced segments on cipher. Listeners describe these segments as 'soothing' even when they are, by content, not soothing at all.

The Goblin Verdict on content

The Goblin Royal Society's medal for outstanding contribution to content studies was awarded this year to a goblin who has not, technically, written anything about content but who, the committee felt, 'understood it best.' The medal is real. The acceptance speech was very short.